Nature Allure
With Nature Allure, we focus on the wondrous and beautiful textures found in our forests: leaves, tree bark, flowing streams, water puddles, and earthy textures.
Deep and dark browns and greens are combined with saturated shades of pink, red, and blue. This is complemented by a quirky and organic font that evokes an outdoor vibe. Central to the theme are rounded shapes and patterns inspired by wood grains, bark, and water flows. The earthy feeling is amplified by pairing light and dark colors.
Nature Allure is part of our annual inspiration overviews. Within the various style trends featuring color combinations, patterns, and illustrations, we design packaging, labels, and SmartCups®. These designs serve as inspiration and can be applied to your green product.
The images were photographed by Visions Pictures, our creative studio for photography and film. After all, our packaging and labels truly come to life when paired with a green product.
